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Web Reviews by Hotel Guest Are Well Read; the Key is Having Enough
The Boston Globe
July 22, 2003

ABSTRACT
 

"TripAdvisor gives you a point of view. It assembles user reviews, guidebook reviews, and any other available commentary on the Web to build a popularity index for hotels in a given area. The top-ranked hotel is not necessarily the best hotel, but it is the one that has had the most positive and least negative things written about it."