Atebara Chips
Atebara Chips
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Christopher P
Kailua, Hawaii포스팅 39건
2018년 11월 • 친구
My cousins and I went looking for Atebara's Potato Chips in Hilo since they do not sell them in Honolulu. Checked out Longs but all they had were a few lonely bags of sweet potato chips. I was really craving something in the potato category of snack food so we then went to KTA (K. Taniguchi Shoten - established in 1916, first Hilo store 321 Keawe Street opened in 1939) which is a local grocery store chain.
We went to what must have been the first KTA grocery store in existence - very old - looked like a small 1930's era grocery store grafted on to a larger warehouse that also looked like it dated back to an older time when HIlo was untouched by tsunamis and lava flows. There was evidence of recent renovation but the old bones were still there.
The stores have a very interesting website with some company history). Compared to the ultra-modern Safeway-style supermarkets that KTA had in Kailua-Kona and Kamuela/Waimea, the owners must have kept the Hilo store open for sentimental reasons (fine by me). We found some stuff there but it was kind of expensive and not much of it. Now when I get the craving for unhealthy snack food, nothing will stop me, so I checked out the company address on one of the bags, Googled it and realized it was less than 2 miles away.
So the cousins and I got into our rent-a-car and drove to 717 Manono Street. One cousin who used to live and work in Hilo thought she remembered Atebara's having a factory out of someone's garage and a little while later, we pulled into a small parking lot (looked like someone's front lawn that was paved over) in front of an older tract home. Sure enough, the garage had been enclosed and that was the Atebara Potato Chip Factory's Outlet store. (I don't think they actually called it that - there was a sign out front that identified it as Atebara's blah blah blah, but we weren't paying attention to signage in our snack food feeding frenzy.)
We stepped into low ceilinged air conditioned comfort and were astounded with the variety of Atebara merchandise - all of it freshly packaged and attractively displayed. They even gave out free samples. My cousins and I promptly bought out most of their stock. I chose a variety of potato, sweet potato, and taro chips - being the snack food purist I am, only unadorned root veges will do - none of that chocolate covered crap for me (which they had by the way).
Once I got home without crushing any of my loot, my wife and I tried all three types of root chips (well, what would you call them?). I had memories of greasy, salty deep fried potato chips - a little different than Maui Kitc'n Cook'd, perhaps less greasy. These chips were thinner and, if truth be told, less salty and slightly more burnt tasting than what I remember. Not very impressed with the potato chips. On the other hand, the sweet potato and taro chips rocked my world. Just the right amount of salt, very crispy, not greasy, and delicious.
We went to what must have been the first KTA grocery store in existence - very old - looked like a small 1930's era grocery store grafted on to a larger warehouse that also looked like it dated back to an older time when HIlo was untouched by tsunamis and lava flows. There was evidence of recent renovation but the old bones were still there.
The stores have a very interesting website with some company history). Compared to the ultra-modern Safeway-style supermarkets that KTA had in Kailua-Kona and Kamuela/Waimea, the owners must have kept the Hilo store open for sentimental reasons (fine by me). We found some stuff there but it was kind of expensive and not much of it. Now when I get the craving for unhealthy snack food, nothing will stop me, so I checked out the company address on one of the bags, Googled it and realized it was less than 2 miles away.
So the cousins and I got into our rent-a-car and drove to 717 Manono Street. One cousin who used to live and work in Hilo thought she remembered Atebara's having a factory out of someone's garage and a little while later, we pulled into a small parking lot (looked like someone's front lawn that was paved over) in front of an older tract home. Sure enough, the garage had been enclosed and that was the Atebara Potato Chip Factory's Outlet store. (I don't think they actually called it that - there was a sign out front that identified it as Atebara's blah blah blah, but we weren't paying attention to signage in our snack food feeding frenzy.)
We stepped into low ceilinged air conditioned comfort and were astounded with the variety of Atebara merchandise - all of it freshly packaged and attractively displayed. They even gave out free samples. My cousins and I promptly bought out most of their stock. I chose a variety of potato, sweet potato, and taro chips - being the snack food purist I am, only unadorned root veges will do - none of that chocolate covered crap for me (which they had by the way).
Once I got home without crushing any of my loot, my wife and I tried all three types of root chips (well, what would you call them?). I had memories of greasy, salty deep fried potato chips - a little different than Maui Kitc'n Cook'd, perhaps less greasy. These chips were thinner and, if truth be told, less salty and slightly more burnt tasting than what I remember. Not very impressed with the potato chips. On the other hand, the sweet potato and taro chips rocked my world. Just the right amount of salt, very crispy, not greasy, and delicious.
2018년 12월 3일 작성
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